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How 10 Top Vintage Trading Cards Have Soared In Value

Posted May 11, 2018 by David Seideman

A jaw-dropping auction on eBay illustrates Derek Jeter’s enduring star power. The soaring bid price debunks the myth that all baseball cards from the 1980s and 1990s are worthless. And it further highlights the bull market over the past two years for the best of the best.

A gem mint 1993 SP Foil Derek Jeter rookie has blown past the public record set by Memory Lane in early 2017: $54,576. The current price is $66,100.

And what’s even more remarkable is that there are five days left to go in the auction being conducted by PWCC Marketplace, a big-time purveyor of investment-caliber cards.


The $2.88m baseball card rescued from a watery grave

Posted April 30, 2018 by Chris Carter

Baseball cards that once sold for cents now fetch millions at auction. Chris Carter reports.

A mint-condition baseball card from 1952 featuring New York Yankees baseball player Mickey Mantle sold for $2.88m at Texas-based Heritage Auctions last Thursday. But the price wasn’t the most remarkable thing about it, says David Seideman in Fortune. Nor was the fact that it was printed with even borders instead of off-centre, as was often the case, or the identity of the seller – former American football player Evan Mathis, who won the Super Bowl in 2016. Rather, it was that the card made it to auction at all.


Baseball Cards Are Swinging for the Digital Age

Posted April 26, 2018 by Marc Myers
The Wall Street Journal

In the summer of 1965, when I was 8, I had a quarter-a-day baseball-card habit. My craving was driven by the waxy feel of Topps’s red-and-yellow packaging, the lingering perfume of bubble gum on card surfaces and the foolish belief that a Mickey Mantle card was just a nickel away.

Trades in my neighborhood of Washington Heights in Manhattan were settled two ways: You either forked over many cards for the one you wanted, or you “flipped” with friends, with the card tossed closest to a wall taking all of them. Less-desired...


Can Trading Cards Be A Genuine Investment?

Posted April 26, 2018 by Rob Bertrand

Past performance is no indication, guarantee or promise of future results. This concept is paramount to answering the question, can trading cards be a genuine investment? It’s also important in understanding how to safely invest in trading cards. In addition, this article is not meant to serve as investment advice. Instead, this is simply a primer on some of the tools and resources available to people interested in using trading cards as an investment vehicle.

Whether one’s goals are to utilize hard assets to hedge against inflation and the volatility of the stock market, diversify a portfolio, or simply realize childhood dreams, investing in trading cards is possible to do with a minimum of risk. However, and it cannot be repeated enough, past performance is no indication, guarantee or promise of future results.


Trading Cards: A Hobby That Became a Multimillion-Dollar Investment

Posted March 23, 2018 by Paul Sullivan
The New York Times

Brady Hill used his skills for buying and selling baseball cards to purchase his first car and to pay his way through Louisiana State University.

Now that he’s the president of Greensource, one of the country’s largest T-shirt printing companies, Mr. Hill is again devoting time and financial resources to his hobby.

“Seven or eight years ago, I went to see these cards I had in my safe deposit box that I was going to keep forever,” said Mr. Hill, 47. “I said, ‘This is cool.’ Then I looked on eBay and said, ‘Wow, this is legit.’”

Prices have certainly risen for collectible trading cards. Over the past decade, as the Standard & Poor’s 500-stock index has roared back from the 2008 crash, an index of the top 500 baseball cards has done even better — beating it by more than double.


How 10 Top Vintage Trading Cards Have Soared In Value

Posted March 8, 2018 by David Seideman

In my recent post, I illustrated how a new vintage trading card index beat the S&P 500’s gains over the past ten years by a pretty wide margin

PWCC, the biggest seller of investment-grade trading cards ($50 million in annual revenue), has furnished further evidence that the prices of the most valuable vintage cards have generally soared as an alternative investment over the past ten years. PWCC bases its chart on a regular trade frequency, which excludes cards like the T206 Honus Wagner or the PSA 9 Mickey Mantle 1952 Topps coming up for auction next month for the first time in 12 years.

The chart above shows the Return on Investment (ROI) of the top 10 cards, all baseball and graded by PSA, the leading authenticator, on a scale of one to ten. (Of course, there’s no proof---and certainly not from just one decade’s performance---that cards will continue their rise.)


New Index Shows Trading Cards Have Beat The S&P 500

Posted February 23, 2018 by David Seideman

When Brent Huigens flew cross-country from Oregon to New York City the other day I was his first appointment. The CEO of PWCC Marketplace, the largest seller of investment-grade trading cards ($50 million in annual revenue), met me for lunch in a posh mid-town Manhattan restaurant frequented by media moguls, including one of my former magazine bosses holding court in the corner.

Huigens was lugging around a print-out of vintage sports and non-sports trading card sales as thick as an old phone book. He handed me a ground-breaking report that he had prepared after crunching the numbers.

The big news: “As an alternative, ‘non-traditional’ investment class, trading cards have consistently outperformed stocks in a variety of market conditions.”


Internet transforms trading card market, and Tigard company capitalizes

Posted December 21, 2017 by Mike Rogoway
The Oregonian/OregonLive

Brent Huigens started the way most baseball card collectors do, a kid transfixed by a visceral connection to the sports stars on those slim pieces of cardboard. A family friend introduced him to the hobby, and he was immediately hooked.

"That's all I ever wanted, every Christmas and birthday, was cards," said Huigens, now 35. "And if it wasn't cards it was money so I could buy cards."

Though many kids are drawn to the stars of their day and the excitement of the sport, Huigens felt a different kind of pull. He gravitated toward older cards with more history, tradition - and value.

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